Mememarketing: what it is and why you should use it
Believe it or not, the world of memes is very extensive and complex. Today, there is a whole culture surrounding them and they are an important part of the content shar on the Internet around the world.
But what are “memes”? They are a very fast exchange you should of information, generally for humorous purposes, and they require a prior context to understand it. Whether in GIF format , phrase, graphic or video, memes are nothing more than an idea that is exchang within a community that shares the same cultural environment . And the same meme varies depending on the context in which it is plac.
Also, did you know that they have their own
life cycle? Yes, yes, as we told you. They are born, they go viral, they mutate and, although many of them persist over time, most of them will be forgotten as the days go by.
But where some see just another jamaica consumer mobile number list way to share jokes online, community managers and social mia specialists see a golden opportunity for the development of a company because, as you have probably already guess, meme marketing consists of adapting the world of memes to the interests of a brand .
Source: Trend Agency
Still not convinc? Below we give you the keys to this online phenomenon and why you should incorporate it into your social mia strategy right now. Let’s get to it!
Why you should use meme marketing
Create community
It’s from the 1st year of Communication. If there is a group of people communicating, there will always be jokes, behaviors or internal circumstances that only the members themselves understand. And, therefore, a meme is nothing more than an icon that brings together a group of individuals within a common imaginary.
It is in your hands to create and develop a universe around your brand with which your audience can identify.
Brand content
Intrusive communication is 11 best sources of free traffic for your online business generally reject. People are tir of seeing ads that don’t add anything. Nobody likes to have their
That’s why advertising should not feel like advertising. The alternative? Generate valuable content that informs or entertains your followers .
Develop your reach
Chat rooms with friends and bz lists family become hotbs of potential memes. We have all shar the video of King Juan Carlos I telling Hugo Chávez “why don’t you shut up?” and we have all laugh.