Why both? Why Salesforce AND HubSpot? Well, A digital agency combines companies are often accustomed to Salesforce and aren’t interested in moving away from the platform. Salesforce is also ideal for complex sales processes. HubSpot, on the other hand, offers an excellent marketing solution, with native integration into Salesforce. And a digital agency can be the perfect link between the two providers. Read more about it here.
Salesforce is the market leader with a market share of over 20 percent
Many companies are strengthening their customer loyalty through digital jamaica phone number library technologies, using Salesforce for their sales processes and to collect, analyze, and process customer information. In 2022, Salesforce’s market share was 23 percent of global customer relationship management (CRM) software revenue. The American cloud computing and enterprise software-as-a-service (SaaS) company was founded in 1999 and employs approximately 50,000 people, and the number is growing.
In addition to sales solutions and the actual Sales Cloud, Salesforce also offers its own Marketing Cloud and Service Cloud. When it comes to standard features for marketing automation , sales automation , and closer collaboration between marketing and sales, HubSpot shines .
HubSpot enables customer-centric inbound
HubSpot also offers software for marketing, sales, and customer service. It’s an all-in-one produce the revised product A digital agency combines . CRM and CMS platform that provides additional integrations and resources to connect marketing, sales, customer service, and content management teams, including existing systems. HubSpot makes both customer-centric inbound and digital marketing easy. HubSpot also has excellent native integration with Salesforce, making it an ideal marketing automation tool for Salesforce users.
Why is HubSpot an optimal marketing automation tool for Salesforce users?
With HubSpot’s Salesforce integration, you can synchronize all your relevant data in just a few clicks. Gain comprehensive insights into your customers and their interactions while delivering personalized experiences.
Through syncing, sales teams access critical information, such as data about leads and their behavior regarding email opens, form submissions, and website activity. Using Salesforce data, you can personalize emails in HubSpot and send them on behalf of sales reps.
There’s no need to manually export and import lists, so you can track revenue email data from closed deals in A digital agency combines HubSpot and link your campaigns to actual revenue. HubSpot automates workflows and makes working with your customers more efficient.
In summary – HubSpot is a great solution for marketing automation and connecting marketing and sales for Salesforce because
- the Salesforce integration also works bidirectionally with HubSpot
- HubSpot is very user-friendly and customer-centric
- Workflows for managing leads and customers can be easily created
- there are many analysis options, integrations and functions that Salesforce does not offer