A meme is quickly replicated

Keep calm and. You quickly replicat may not be able to define what a meme is at first glance , but unless you live in a remote cabin with no internet access, you’ve probably us one before. What are memes and where do they come from? And, most importantly, how can we use them to increase the virality of our posts?

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What is a meme?

An internet meme is a concept, idea, situation or feeling that is express through virtual mia . Gifs and images with text are two well-known types of meme, but they can also take the form of videos, songs, audios…

through social mia, but it also evolves as it spreads. For example, a meme can consist of an image to which users add their own text.

The concept of a “meme” was first defin in 1976, and the first modern meme is believ to have been the “Dancing Baby” that appear on the Ally McBeal singapore consumer mobile number list series in the mid-nineties. But it is only in the last 10 years, with the advent of social mia, that this phenomenon has experienc a real explosion.

How to use memes in your digital marketing

The use of memes by brands is known as memejacking . Given the high virality of this type of content, it makes sense for brands to take advantage of it to increase their reach. In addition, it is a type of content that can be creat in just a few minutes and at a very low cost.

But memes are a double-g on cyber ​​monday, 75% of electronic purchases financ are spread over 6 months or more sword, and using them wrong can be a huge mistake. We tell you the secrets of memejacking:

First, think about the overall tone of your company and whether memes are actually a good by lists resource for it, as they are humorous and informal by definition. A traditional bank or insurance company might not be the most suitable candidates, while a soft drink brand targeting a younger audience might.