SeQura signs Sanyo Gutiérrez as the new brand ambassador in the sports field
Barcelona, December 1, 2022 . – SeQura , the leading BNPL and flexible payments platform in. Spain and Southern Europe, has reach a sponsorship. Agreement with Daniel ‘Sanyo’ Gutiérrez, a top 3 player on the World Padel Tour. Through which the Argentine will become the brand’s new ambassador in the sports field. The fintech company has clos an agreement with Sanyo and 6 other professional players on the international circuit, with the aim of strengthening its image among fans of this booming sport and the world of sport in general.
These are also Argentines
Agustín Gutiérrez (no. 27 in the world) and list of djibouti consumer email Cristian Gutiérrez (no. 77). And the Spaniards Emilio Sánchez Chamero, Pol Espinal, Sergio Puértolas and Álex Caton.
The players, who together have more than 240,000 followers on Instagram, will wear the seQura image on their kit during the matches they play on the international circuit, in addition to taking part in various promotional actions with the brand, such as an exclusive Clinic that will be announc in the coming months.
Padel is not only the fastest growing sport, it is also one of the most practic among adults of all ages, and in the words of Adrián Escudé , Head of Marketing at seQura, “ we have sought to associate ourselves with elite athletes and a group of promising young people who. Represent the values of honesty, transparency and desire for improvement that characterize the seQura brand .
Deferr payments are an upward
Trend in Spain and are very present in sales of sports equipment, in all types of deferral. According to seQura data, of the total sales of sports equipment. Made with flexible payment methods, more earn links: what they are and how to get them than 62% are paid in installments. Over 6 months or more, 29% are paid in installments over 3 to 4 months. And 10% opt for the “buy now, pay later” option, in which payment is made after receiving the product.
In general, in the sports sector, more guinea lists than 50% of deferr purchases. Are paid in installments over 6 months or more. A modality that only seQura offers, with transactions in water sports and cycling standing out above the rest, with 69% and 68% respectively. In surfing, 58% of deferr sales choose to pay in installments over 6 months, and in fitness, 56%.