We know that email automation can be a complicated task for eCommerce website owners, but including it in your marketing strategy is not that difficult and has many advantages. In this article, we’ll cover the basics, from how to build a subscriber list to the different types of emails you can automate. Take note! Why…
In the competitive world of digital marketing, affiliate marketing has establish itself as an effective strategy to generate online income for both merchants or brands and for the affiliates themselves . This partnership benefits both Pros and Cons parties, as the affiliate promotes the merchant’s products or services in exchange for a commission for each…
It’s been 50 years since the birth of email. Who would have thought it would revolutionize the world and business the way it has? To commemorate this important event, let’s learn how to strategically use email to boost your business. But first, some fun facts. Although email was invented in 1971, it was first used…
Wondering how to make a newsletter that will win in a matter of minutes ? Don’t worry, you’ve come to the right place. In this article, we give you the key tricks to design a newsletter that is not only fast, but also effective. Forget the hassle and get ready to discover Newsletter Design how…
Chances are you and your business have been through the same thing several times when it comes to lead generation. You’ve probably tried some successful strategies (and some not so successful), but you haven’t found a formula that allows you to forget about generating leads and Complete Guide focus on nurturing them. You may have…
Email marketing is like any other digital marketing tactic: even if you start each campaign with a clear goal and strategy, you have to constantly make adjustments to stay on track. However, you can’t improve what you can’t measure. That’s why email marketers monitor key metrics to know what to adjust and how and when…
Imagine you have social media accounts, post regularly, and grow your following to almost 100,000. Then one day you wake up and everything is gone. The only option is to start over. This could happen to you as a business owner. As unlikely as this scenario may seem, it’s always a risk to rely on…
In email marketing , authentication is becoming an even bigger problem than the mountains of spam that land in your inbox. Why? Because while spam itself is pretty straightforward – a sometimes obviously unwanted message that appears in your inbox – email spoofing is more nefarious because it allows spammers to take over the email…
If your delivery rate is low , you may have been blacklist . Blacklists prevent your emails from being deliver to your subscribers’ inboxes, which naturally hurts your email marketing campaign . There are hundrs of thousands of What should spam blacklists out there, and unfortunately they catch the good ones as well as the…
Newsletters have become a very cost-effective way to maintain constant contact with subscribers and to publicize a company’s launches and important moments. With an eye-catching email design , an newsletter templates easy-to-read structure, and a clear objective, your newsletters can be more engaging for your audience, which translates into higher open rates and therefore, more…
In today’s digital age, email marketing has establish itself as an essential tool for all those companies that want to connect effectively with their audience. Through different types of email marketing strategies , it is possible to achieve direct, personaliz and meaningful communication with subscribers. In this article, we explain the different types of email…
You probably already know that you should be using email marketing , but you may not be sure how to get the most out of it. Lead nurturing and lead capture can be tricky, and it’s common for businesses to make mistakes that can undermine the effectiveness of your strategy. In fact, according to recent…