Ecommerce companies have been part of our daily lives for many years. Not only is it a growing sector, but it is estimated that by 2040, 95% of purchases will be made increase sales through online stores ( 99Firms ). In 2021, there will be more than 2 billion people shopping online frequently around the…
Today I want to share with you 10 tips for creating effective email marketing campaigns , so that you can apply them to your online communication strategies. These tips are intended to help you improve the conversion rate of your objectives. Effective email marketing strategies for your company Although different marketing platforms and channels have…
The latest statistics show that competition in newsletter sending is increasing. 81% of marketing managers send this type of email campaigns . This proves that they are a send your successful strategy, to the point that there are subscribers who already pay to receive them with original and personalized content . With competitors trying to…
E-commerce turnover has seen tremendous growth in recent years. In 2021 alone, sales in online stores worldwide amounted to approximately US$4.9 trillion. This figure is expected to grow by 50% in 2025 , reaching a whopping US$7.4 trillion. Although ecommerce activity is generally 6 Trends for believed to be focused on a business-to-consumer (B2C) sales…
Believe it or not, the world of memes is very extensive and complex. Today, there is a whole culture surrounding them and they are an important part of the content shar on the Internet around the world. But what are “memes”? They are a very fast exchange you should of information, generally for humorous purposes,…
Before generating a sale, your brand needs to nurture the relationship with its potential customers . A great way to build relationships with them – and drive sales success – is through email marketing and landing pages . A customer-centric approach makes customers feel valued , especially in a world where other businesses are solely…
The arrival of Covid chang the way we do business. Online events multipli as people abandon in-person events due to the different safety measures that were being adopt. It’s been more than two years since the pandemic began, and now in-person and hybrid events have made a comeback. We already know that marketing never stops…
Looking at the marketing trends that are updat every year, vertical content is rarely given the recognition it deserves. You might think that with the popularity and use of mobile devices, marketers would be aware of how to leverage vertical content in their overall marketing strategy. But unfortunately, that is not the case. This type…
It’s no secret: email marketing is one of the best ways to connect with your potential customers. All you need is a good strategy, know your target audience, be creative and use a powerful email marketing tool that covers all your needs. There is no way to do email marketing on your own. You have…
Smart Content is our new feature that helps you get out of the rut of lack of creativity, you know, that moment when you don’t want anything anymore and you can’t think of anything, so you put a sentence in it, and Smart Content returns a lot of content ready to copy and paste. BUT!…
You’ve probably heard by now that email marketing has one of the highest ROIs of any marketing tactic . Dollar for dollar, marketers get more profit from email than from almost any other medium, including social media. It’s also one of the most lucrative marketing practices out there and one you definitely can’t neglect as…
An important part of marketing is thinking of new ways to attract more attention to your website. Doing so has multiple benefits for any business, including branding and sales , as well as increasing subscribers . The connection between web traffic and increase your successful email marketing is huge: the more visitors you attract to…