Modern companies are trying to get rid of bureaucracy and operational stuff. Managers don’t want to dominate their employees, and the latter don’t want to be under the yoke of management. Some companies are starting to adhere to the turquoise management model and implement its principles.
In this article, we talk about a turquoise company: what it means, what principles and features does the turquoise model have. We will give examples of turquoise companies in the world and in Russia, and also discuss whether it is possible to fully adopt this management style.
The concept and principles of the turquoise company
The term “turquoise company” was coined and “colored” by business country email list consultant Frederic Laloux. In his 2014 book “Reinventing Organizations of the Future”, he gave different organizations, depending on their management system, their own color:
- red – a rigid model based on submission and power;
- Amber – a traditional model with a clear hierarchy;
- orange – a more democratic model, but with high competition between employees, the main goal is money, career;
- green – family model, the opinion of each employee is important.
According to Laloux, the companies of the future are evolving. They are how to use it to manage products and business innovative in how they organize their work and act as a single living organism. He gave them a new color.
What are turquoise companies
The model of organizing the work process is similar to the holacracy method . There is no familiar vertical hierarchy and bosses here — there is a horizontal company structure. Employees of a turquoise organization can work both separately and in teams. Turquoise teams have common values and goals, based on which they make their own decisions. Meeting deadlines or completing tasks does not depend on fines or KPIs, but on the personal responsibility of employees.
Principles of the Turquoise Company
The Turquoise approach is built on three principles: evolutionary america email list purpose, self-management, and integrity. Let’s take a closer look.
Evolutionary goal
The evolutionary goal of the company is a kind of mission , it is not about profit and money. And it is not directed inward, but outward. It is about what benefit the company brings to people and the world as a whole. It is important that employees share the company’s views and make decisions based on the common goal.